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Ultimat Vodka

Posted 17 Mar 2014

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Ultimat Vodka Australia required mass engagement and awareness for their Australian product launch. Benchmarketing designed a Facebook photo capture and sharing competition using Booster Pages. Through mass ad generation and customised Facebook integration, the Ultimat brand gained deep exposure in the market. In just 6 weeks, the campaign reached over 850,000 Australians and although new fans was a secondary goal, managed to attract over 8,800 new fans to the page.

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