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Our new internal innovation: CampaignatorPosted 09 May 2014
At Benchmarketing we had an issue. We were running many campaigns at one time for different clients and at the crux of those campaigns was landing pages. Our Booster Pages suite makes it super easy to create landing pages that convert, but at times, just like anything in life, things can go wrong.
It could be that a link was broken, or a landing page wasn’t functioning the way it should have been, and because we had so many campaigns running it became difficult for staff to keep on top of all of the functionality of all our landing pages. We didn’t want to risk and problems being problems for long.
Meet Campaignator – our new landing page monitor.
Campaignator is an application we built to constantly monitor all of our campaign pages. We are sent emails in Real-time if there are any issues and are able to fix problems on the spot, rather than having to find them ourselves.
It’s a great innovation from the Benchmarketing team and we believe it will increase our overall campaign management efficiency by at least 20%.
Well done Team!