General Questions
Who is Benchmarketing?
Benchmarketing is a full-service performance based digital agency. Our technology gives our clients a clear competitive advantage in their respective fields. Performance based marketing solutions are at the heart of all that we do.
How does the Benchmarketing process work?
Four main steps make up our winning formula:
We Listen
We work closely to understand your existing marketing performance and future objectives. We first define who are your typical or ideal customers and what is your desired return on marketing investment. We use our proprietary Benchmarketing Metrics Tools (BMT) to do this efficiently and define your target cost per customer acquisition.
We Plan
Based on the defined campaign needs and target acquisition cost we work with our hand picked global partners to source the best solutions and assemble a project team to build your marketing project or campaign.
You Choose
We provide you with a range of solutions and a comprehensive plan to achieve your marketing goals. Our plan includes all elements from planning to creative, media and everything in between. We put you in complete control to choose the best solution and to benchmark the desired return on your marketing investment.
We Manage
We work with you to co-ordinate and project manage every aspect of your campaign. We then monitor, refine and improve your marketing activities to reduce your cost per acquisition, improve customer retention and grow your business.
By utilising these four steps we provide the best value marketing service across the core components of cost, time and overall quality.
The result is real transparency, peace of mind and a more efficient marketing industry.
Providing value to our clients is our primary goal and ensures that your business comes first both in priority and of course, ahead of your competition!
Why do we do it?
A few reasons come to mind:
- To make the process of building and managing marketing campaigns as easy as it should be
- Being able to assess marketing solutions based on the results they deliver versus their cost, resulting in all round better marketing
- We are experts in our field and have extensive experience in best practise solutions
- We love to do it and we love to see our clients business prosper!
How did people find & assess marketing services before?
Unfortunately, most businesses are forced to fend for themselves when it comes to marketing. The process of learning the ins and outs of every channel, finding a provider and negotiating a fair price paves the way for some very expensive mistakes.
Would you re-tile your office yourself, or draft some legal documents for a new supplier? If it’s not your field of expertise, neither will end up looking too pretty!
It seems unfair that every business owner is expected to weave through the hundreds of marketing providers in search of the one exact match.
Benchmarketing is the only place where you can employ professionals to do the legwork and get proven results. We pride ourselves on being on your side throughout the entire process. Advising business owners on the right channels, expected results and overseeing the process allows us to protect our clients and provide an efficient way to market online.
How do you get started?
It’s easy! Fill in our 3-step form and one of our friendly staff will contact you to book a 30-minute phone consultation.
Partners
Who do we partner with?
Our partners are the best in their field and offer exceptional value. We work with the best copywriters, technology providers, designers, developers, video producers and other online specialists.
How do we select our partners?
Research providers in every channel —-> assess them based on comprehensive criteria —-Accept entry from those that meet the benchmark
Can partners pay to be accepted into the Benchmarketing Network?
No. This is not a directory and we do not accept payment for partners to join. The only way to join is through our independent partner assessment process.
Benchmarketing Partners are assessed on a number of criteria based on market standards, channel specific parameters and past work. Our criterion is a comprehensive formula to guarantee the core elements of cost, time and quality are maintained.
The team is constantly working to find new and exciting providers who combined technology, creativity and analytics to offer the highest standards possible.
By providing the most cutting edge and innovative solutions, we stay ahead of the game and let your business be benchmarked against the best in the world.
How do potential partners sign up?
Just fill in our partner registration form and one of our management team will contact you to begin the assessment process.
NOTE: We do not partner with everyone. Only those that meet our criteria for proving consistently high value to their clients will be considered.
